Consuming Atmospheres (Routledge Studies in Marketing) free ebook download.

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Consuming Atmospheres (Routledge Studies in Marketing) free ebook download

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Author(s):	Chloe Steadman

Date:	2024	Format:	rar	Language:	English	ISBN/ASIN:	1032264926
Pages:	222	OCR:		Quality:		ISBN13:
Uploader:	gestalt	Upload Date:	2/6/2024 1:48:08 PM

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1032264926 rar
Atmosphere is a term often used in everyday life to describe how a consumption space feels and has long been an important theme within marketing. There has been renewed interest in atmosphere over recent years in marketing and beyond, with the concept at a crucial point in its development. However, research about atmosphere is often confined into disciplinary silos.
Consuming Atmospheres unsettles such disciplinary boundaries by delivering an interdisciplinary collection of cutting-edge work on atmosphere and consumption. Specifically, the book brings together experts from various disciplinary backgrounds to explore how atmospheres are designed, experienced, and researched. Within these three thematic parts organising the collection, atmosphere is explored across a range of consumption and geographic contexts, including pop-up stores, music festivals, tourist spaces, town centres, sports stadia, amusement arcades, food and drink, urban squats, and seaside piers across England, Scotland, Denmark, and Slovenia.

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	Title	Link	Password	Size (MB)	Thank to	Inform Admin
3232646	Book	https://nitroflare.com/view/FE2B12221DA8...		0.00	gestalt

Tags: Atmospheres Consuming Marketing Routledge Studies

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