Running with Purpose: How Brooks Outpaced Goliath Competitors to Lead the Pack free ebook download.

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Running with Purpose: How Brooks Outpaced Goliath Competitors to Lead the Pack free ebook download

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Management

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Author(s):	no autor

Date:	2021	Format:	epub	Language:	English	ISBN/ASIN:	140023168X
Pages:	304	OCR:		Quality:		ISBN13:
Uploader:	alex21s	Upload Date:	5/2/2022 4:20:26 PM

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Discover how Brooks Running Company CEO Jim Weber transformed a failing business into a billion-dollar brand in the ultracompetitive global running market.

This leadership memoir starts with Jim Weber's seventh-grade dream to run a successful company that delivered something people passionately valued. Fast forward to 2001, Jim Weber became the CEO of Brooks. He was on his way to fulfilling his dream, but he faced strong headwinds. Jim was the struggling brand's fourth CEO in two years, and the staff betting pool had him lasting four months.

A lifelong competitor, Jim devised a one-page strategy that he believed would not only save the company but would also lay the foundation for Brooks to become a leading brand in the athletic, fitness, and outdoor categories. To succeed, Jim had to get his team to first believe it was possible and then employ the conviction, fortitude, and constancy of purpose to out-execute much larger brands. Brooks' success was validated when Warren Buffett made it a standalone Berkshire Hathaway subsidiary in 2012.

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3118170	Book	https://nitro.download/view/D669B16B769F...		0.00	alex21s

Tags: Brooks Competitors Goliath Lead Outpaced Pack Purpose Running

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