Purpose-Driven Pricing: Leveraging the Power of Pricing for Profit and Societal Good free ebook download.

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Purpose-Driven Pricing: Leveraging the Power of Pricing for Profit and Societal Good free ebook download

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Management

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Author(s):	1

Date:	2025	Format:	epub	Language:	English	ISBN/ASIN:	1032658940
Pages:	242	OCR:		Quality:		ISBN13:
Uploader:	eternal	Upload Date:	12/3/2024 12:42:54 PM

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1032658940 epub
This book, written by two leading thinkers on pricing strategy and practice, makes the important link between the ideals of purpose in organizations and the crucial tools of how to implement change using one of the fundamental levers at the disposal of the organization. It introduces the concept of leveraging the power of pricing for both profit and societal good and then clearly explains how it can be done. Price can be used to manage demand, incentivize consumer behavior, and influence change. The impact can be effective and quick, and it is not far-fetched to say that pro-social pricing can be utilized to preserve the environment, educate citizens, promote arts, alleviate poverty, and improve health. The book outlines how corporations, governments, civil society organizations, and collaborators can use pricing power to manage the adoption of products and services across B2B and B2C. Pricing strategies include innovating, unbundling, unpackaging, collaborating, implementing new monetization models, and applying learnings from behavioral pricing.

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	Title	Link	Password	Size (MB)	Thank to	Inform Admin
3281540	Book	https://nitroflare.com/view/8F59F3FEE784...		3.00	eternal

Tags: Good Leveraging Power Pricing Pricing Profit Purpose-Driven Societal

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