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Digital Disciplines: Attaining Market Leadership via the Cloud, Big Data, Mobility, Social Media, and the Internet of Everything free ebook download

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Finances and Money

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Author(s):	Joe Weinman

Date:	2015-03-30	Format:	pdf	Language:	English	ISBN/ASIN:	1118995392
Pages:	384	OCR:		Quality:		ISBN13:
Uploader:	maveriks	Upload Date:	10/9/2019 7:50:05 AM

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Leverage digital technologies to achieve competitive advantage through better processes, products, customer relationships and innovation How does Information Technology enable competitive advantage? Digital Disciplines details four strategies that exploit today's digital technologies to create unparalleled customer value. Using non-technical language, this book describes the blueprints that any company, large or small, can use to gain or retain market leadership, based on insights derived from examining modern digital giants such as Amazon and Netflix as well as established firms such as GE, Nike, and UPS. Companies can develop a competitive edge through four digital disciplinesinformation excellence, solution leadership, collective intimacy, and accelerated innovationthat exploit cloud computing, big data and analytics, mobile and wireline networks, social media, and the Internet of Things. These four disciplines represent the extension and evolution of the value disciplines of operational excellence, product leadership, and customer intimacy originally defined by Michael Treacy and Fred Wiersema in their bestselling business classic The Discipline of Market Leaders. Operational excellence must now encompass information excellenceleveraging automation, information, analytics, and sophisticated algorithms to make processes faster, better, and more cost-effective, as well as to generate new revenue Product leadership must be extended to solution leadershipsmart digital products ranging from wind turbines to wearables connected to each other, cloud services, social networks, and partner ecosystems Customer intimacy is evolving to collective intimacyas face-to-face relationships not only go online, but are collectively analyzed to provide individually targeted recommendations ranging from books and movies to patient-specific therapies Traditional innovation is no longer enoughaccelerated innovation goes beyond open innovation to exploit crowdsourcing, idea markets, challenges, and contest economics to dramatically improve processes, products, and relationships This book provides a strategy framework, empirical data, case studies, deep insights, and pragmatic steps for any enterprise to follow and attain market leadership in today's digital era. Digital Disciplines can be exploited by existing firms or start-ups to disrupt established ways of doing business through innovative, digitally enabled value propositionsto win in competitive markets in today's digital era.

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	Title	Link	Password	Size (MB)	Thank to	Inform Admin
2604097	Book	https://nitroflare.com/view/D4DD497CFEB8...		3.18	maveriks

Tags: Attaining Cloud Data Digital Disciplines Everything Internet Leadership Market Media

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Digital Disciplines: Attaining Market Leadership via the Cloud, Big Data, Mobility, Social Media, and the Internet of Everything free ebook download

Category: Finances and Money

Description: Click to see full description

Category:
Finances and Money