Home : Book details : Book description

Description of  Entitled Opinions: Doxa after Digitality (Rhetoric and Digitality)

0817361413 rar A landmark rhetorical theory of the formation and functioning of opinions in social media contexts Entitled Opinions: Doxa After Digitality offers a rhetorical theory of opinions, especially as opinions operate within social media. Many urgent contemporary issuesfrom demagoguery to white ethno-nationalismcompel us to consider opinions seriously. Yet while clichs like he tells it like it is and newer imperatives such as #BlackLivesMatter seem straightforward, haptics, emoji, and like buttons belie unexamined collective assumptions about how opinions in the digital realm function. Caddie Alford illuminates this function by deploying the ancient Greek term for opinions: doxa. Doxa translates to opinion, but the term can also signal seemingness and expectations. Doxas capacious meanings reveal opinions to be more than static or monolithic: With doxa, opinions become emergent, dynamic, relational, and pluralistic. Read more