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Description of  The Chief The Life of Lord Northcliffe Britain's Greatest Press Baron [Audiobook]

English | ISBN: 9781398513020 | 2022 | 16 hours and 42 minutes | MP3 | M4B | 458 MB A definitive and compelling biography of Alfred Harmsworth, 1st Viscount Northcliffe (1865-1922), the greatest press magnate in history, the genius who invented modern popular journalism, and against whom all the other great newspaper proprietors must be measured. By the time of his tragically early death at 57 in August 1922, Northcliffe had founded the Daily Mail and Daily Mirror, and had also owned The Times and the Observer. At one point, he owned two-thirds of all the titles on Fleet Street. He laid down the essential features of British popular journalism that we see now. Based on exclusive access to the Harmsworth family archive, The Chief is a compelling and essential portrait of a man who changed the way we learn about the news, and whose influence still resonates today.