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Sales Training How To Generate Sales And Business Leads
Published 4/2024 MP4 | Video: h264, 1920x1080 | Audio: AAC, 44.1 KHz Language: English | Size: 4.88 GB | Duration: 3h 54m What you'll learn How to generate profitable sales and business leads How to set up effective lead generation strategies How to set up systems that attract leads direct to your inbox How to create an effective PR strategy Requirements This course is open to beginners, and all the way up to experienced people A note pad and paper A willingness to learn A desire to see your lead quantity, and quality, to increase Description Overview Section 1: Introduction Lecture 1 Introduction Lecture 2 The importance of lead generation Lecture 3 What this course will cover Lecture 4 About your instructor Section 2: Lead Generation, an Overview Lecture 5 Definitions of leads Lecture 6 Target audiences, and market research Section 3: Building Your Lead Generation Strategy Lecture 8 Setting clear goals and objectives Lecture 9 How to qualify leads Section 4: Websites, Landing Pages, and SEO Lecture 10 Websites, and SEO Lecture 11 Landing Pages Lecture 12 Creating content to attract leads Section 5: Social Media Lecture 14 Leveraging social media channels Lecture 15 Inbound, and attracting leads Lecture 16 Outbound, and hunting down leads Lecture 17 Groups Lecture 18 Social Media Ads Lecture 19 Generating Leads on Facebook - Article Section 6: Business Networking Lecture 21 Networking overview Lecture 22 Relationship development Lecture 23 Professional associations and groups Lecture 24 Business Networking - Tips Section 7: The Three Rs of Sales Lecture 25 Repeat business Lecture 26 Referrals Lecture 27 Referrals - Article Lecture 28 Recommendations Lecture 29 Upselling and cross-selling Lecture 30 Upselling and Cross-Selling - Article Section 8: Cold-Calling Lecture 31 Cold calling basics Lecture 32 Targetting Lecture 33 Basic scripting Lecture 34 Basic objection handling Lecture 35 Cold Calling - Article Section 9: Print Media Lecture 36 Overview Lecture 37 Brochures and catalogues Lecture 38 Leaflet drops Lecture 39 Email Marketing Lecture 40 How to Use Email Marketing - Article Section 10: PR and Public Relations Lecture 41 PR overview Lecture 42 PR strategies Section 11: Real Life Stories Lecture 43 What have Paragon done to generate leads? Section 12: Maximising Success Lecture 44 Setting up a sales process Lecture 45 Understanding key metrics and understanding numbers Lecture 46 CRM and automations Lecture 47 Target setting, and allocating time Lecture 48 Hitting Sales Targets - Article Section 13: How to Scale, and FAST Lecture 49 Partnerships and collaborations Lecture 50 What is Affiliate Marketing? Article Lecture 51 Hiring internally Lecture 52 Outsourcing Section 14: Troubleshooting Lecture 53 Legal and ethical concerns Lecture 54 Staying motivated Lecture 55 Dealing with Rejection - Article Section 15: Summary and Overview Lecture 56 Recap of key learnings Section 16: Test Lecture 57 Test Section 17: Conclusion Lecture 58 Thank you Lecture 59 Additional learnings and reading Lecture 60 Templates and workbook Lecture 61 A thank you from our partners