PRODUCT MANAGEMENT : An Introduction To Product Management1 free ebook download.

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PRODUCT MANAGEMENT : An Introduction To Product Management1 free ebook download

Category:
Management

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Catalogue

Author(s):	Prabhu TL

Date:	2021	Format:	epub	Language:	English	ISBN/ASIN:	B09MB291K4
Pages:	58	OCR:		Quality:		ISBN13:
Uploader:	topron	Upload Date:	12/9/2021 7:29:34 AM

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Have you ever wondered who helped create the digital experiences you enjoy, such as watching a movie on a streaming service or chatting with a coworker on your company's messaging system?
The answer is that many people were involved in the creation of each product, but the product manager is one of the most important parts of any digital experience's development.
If you're a creative person who enjoys developing new products and services for a wide range of people, a career in product management could be right up your alley.
So, what exactly is product management, and what makes a great product manager? Learn how to get started in a product management role, how PMs fit into various teams, and how to determine if a career in product management is right for you in this book.
Even though product management is a critical part of any product development team, it hasn't always been a formalised position in digital companies for a long time. It is generally accepted that product management refers to a position within a product development team tasked with overseeing the smooth running of all phases involved in the creation of a product.
Product managers are typically in charge of implementing product management practises. This includes
developing and presenting product and feature concept pitches
Product development is a collaborative effort between engineering and design teams to bring the product to life.
A key difference between product and project management is this: product management focuses on the overall product vision, while project management focuses on the specifics of each individual project.
As a product manager, you're like the executive chef of your company's product. Even though they work for a company that has a CEO, they don't own the restaurant they work in.
Their overall success in the company's outputs and products, as well as shaping the vision of each feature that helps them achieve their goals and satisfy their customers, is, however, their responsibility.
When it comes to launching new products and services, product managers play an important role. At the intersection of UX or user experience, engineering, and business leaders, they serve as the glue that keeps the shared product vision together.
A product manager's most important role is to identify the product's success criteria  outline the product strategy  and explain how it will affect the customer and the company's objectives. The lack of a product owner's voice would make it difficult for teams to navigate the many competing interests in both large and small organisations.
Despite the fact that all product management roles and product teams have similar responsibilities, there are a few nuances that are specific to the titles and descriptions of each position.
It is common to come across titles that indicate different levels of product management experience, such as CEO, Product Owner, and Associate Product Manager.
Product management roles that fall into this category include:
Product managers can find themselves in a variety of specialised positions.
The primary goal of a growth product manager is to increase a specific metric that their company uses to measure growth. Most growth managers collaborate with product marketing and traditional advertising teams to ensure that their efforts are expanding the product's market share.
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